ShopRite Career 2024

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Purpose of the Job
The reason of the Brand Liaison Officer function is to oversee credible company liaison programmes and make sure positive conversation with quite a number stakeholders to force a beneficial narrative and photograph of the OK Franchise Division. The function develops and executes initiatives in assist of the portfolio approach to promote and extend company recognition which will consist of nearby neighborhood engagement programmes, manufacturer promotions and occasions interior verbal exchange programmes, and aid with neighborhood publicity efforts

As the Brand Liaison Officer will have interaction with more than one stakeholders to talk and function necessary information, he/she consequently need to be a herbal communicator with robust interpersonal capabilities and the capability to supply tactical plans. Candidates ought to have a sturdy acumen for connecting information and insights to inform stories. a wish to remedy problems, and a ardour for constructing and influencing consumer growth. They need to additionally display a boom mindset, adaptability in the workplace, and expertise of the retail and purchaser items industry.

Job Advert Details

Role Description

Promotions, occasions and sponsorships:
Managing of exterior and inside events,including specific days, workshops, product launches, group constructing year-end feature etc.
To advance sponsorship method and execute activation in a professional manner to make certain company awareness.
Assist with the coordination and management of the Annual Conference which consists of organising events, liaising with journey partners, plan enterprise as nicely franchisees and personnel with regards to arrangements, schedules, excursions etc.

Local Community engagement
Planning and execution of any neighbourhood initiatives with the aid of the divisional office, i.e., Mandela Day, etc
Support to participants to perceive and help with neighbourhood projects, i.e. soup kitchens, help to orphanages, assist to nearby disasters, surplus meals donations etc

Content creation
Research and supply manageable story angles (including human pastime stories) in conjunction with The Corporate Comms & PR team, who are accountable for producing credible, nice publicity throughout a extensive media spectrum.
Review, edit, proofread and best guarantee all content, making sure a steady high-quality of branding associated content material is delivered.
Collaborate with inside stakeholders and exterior companions / organizations to gather, keep and develop
Coordinate briefing, plan and shipping of photoshoots, video shoots and different manufacturer assets, working compelling content material with marketing, carriers and exterior companions to guide the articulation of key messages.
Build relationships with ambassadors for branding and social media opportunities.
Maintain member conversation mailboxes, making sure environment friendly and well timed responses to messages.
Channel all media queries and requests for publicity aid to the Corporate Communications & PR team.
Assistance with advert hoc media drops

Internal Communications & social media
Develop new inside conversation channels to beautify conversation with inside stakeholders
Distribute inner information by means of a month-to-month newsletter, alongside with any different verbal exchange for the members

Social Media
Ensure associated conversation is up to date on key channels inclusive of social media platforms, i.e., website

General support
Regular visits to OK Foods shops to guide contributors with neighborhood initiatives, publicity opportunities, new promotional thoughts etc
Support the company Home Office with events, media efforts, cooperate social funding campaigns

Admin
Managing of the PR budget
Compiling of month-to-month PR reports

Qualifications
A Public Relations or Communications Diploma / Degree

Experience
+4 years trip in a communications expert or comparable role, executing manufacturer liaison techniques and plans throughout a range of channels and growing content material and campaigns that promote the businesses picture and company -(essential).
Good grasp of neighborhood engagement, promotions, activities and media family members and ride in social media verbal exchange channels – (essential)
Strong talent in Microsoft Office 365, along with SharePoint Online- (essential)
Experience in a retail surroundings – (desired)
Knowledge and Skills
Key knowledge and work ethic:

Excellent written, verbal and presentation skills
Ability to articulate strategy, rationale, and ideas
Excellent teamwork
Motivated self-starter with precise electricity and pressure to supply initiatives in a fast-paced environment
Strong capacity to pressure motion via collaboration, proactivity and flexibility. Works alongside others to supply effects and get matters done
Applies sound judgment and problem-solving to esolve instant isues and follow fabulous options that tackle stakeholder needs
Adaptable and resilient – With information and testimonies continuously changing, in a position to adapt and exchange instructions in a moment. Able to work below stress and at a quick tempo to supply well timed and applicable communications
Excellent organisational and administrative abilities with sturdy interest to detail
Results-oriented and exceptional centered – Proactively drives effects and units stretch dreams for self and others last centered and working tenaciously to meet and exceed expectations inside first-class standards
Team participant with desirable interpersonal abilities – Build collaborative, sustainable relationships with pass purposeful groups and exterior partners.
Supports the improvement of communications quality exercise with the aid of maintaining up to date on new trends, platforms and use of content.

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